Swatch World Museum Opening Event Milan

13-16 MAR 2003

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On saturday, the opening event by Swatch The Club took place, swatch collectors from all around the world were invited.  About 200 collectors from Italy and 50 international collectors participated at the opening:


Click on the image to enlarge!

The collectors were very interested in visiting the collection, a lot of unknown stuff to be seen for everybody (including a Puff special; only shown on this day!).

To commemorate this event, a nice special packaging of the Black Sheep Too X-Large was released:





It is limited to 250 pcs.  Each collector received a nice bag with the special and lots of other stuff (sticker, booklet, pen, ...).

In the afternoon, Fiorenzo and Patrick (head of Swatch The Club Intl.) gave a warm welcome to everybody:

Several nice little special packagings were given away in a lucky draw by Fiorenzo:




Afterwards, it was time for a little cultural visit:  The international collectors went to the historical Palazzo Borromeo, decorated with lots of nice artworks on the walls:


I wish (not really :-) that my garden would look like this!

Click here for page 4 to read all about the evening dinner in Cesano Maderno.

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